Future Anthem brings in Emma Ferguson as Head of People to oversee rapid workforce growth

Posted by Leigh Nissim, CEO and Founder on November 24 2022

Data and AI specialist commits to further expansion and employee engagement with experienced HR hire

London, 24th November 2022 — Future Anthem, the pioneering AI and data science powerhouse, has appointed Emma Ferguson as its Head of People as the company continues its ambitious expansion plans in Europe and North America, following a hugely successful twelve months.

Ferguson will lead all people operations within the company, ensuring that Future Anthem is the right environment for individuals to thrive. Her key responsibilities will include supporting recruitment efforts across all departments and owning the employee experience for new and existing staff.

She joins Future Anthem following an impressive 17-year career in recruitment, consultancy and HR that has seen her work for a number of large companies including Hay Group, OC&C Strategy Consultants, Fledglink and UK Creative Services Ltd.

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Ferguson said: “It was quite clear to me from the outset that there’s huge potential for Future Anthem to not only continue its growth but sharpen its already impressive trajectory as it consolidates its position as an industry leader.”

“This is a cohesive team of hugely talented individuals that are incredibly passionate about their roles and the direction the company is heading in. I’m thrilled to be a part of the exciting times ahead.”

Future Anthem CEO Leigh Nissim said: “I am absolutely delighted to welcome Emma to the team, we have been fortunate enough to enjoy impressive commercial and staff growth over the last year and it’s incredibly important that we now further invest into ensuring our team is the very best it can be.

“Emma has extensive and impressive experience in building teams as well as developing and maintaining a strong company culture. She will help us take Future Anthem to the next level as we continue our expansion into new markets worldwide.”

Future Anthem has grown its workforce by 30% in the last 12 months.


About Future Anthem

Future Anthem humanises data with their all-in-one product, Amplifier AI, to personalise the player experience for everyone. Utilising quick-to-deploy modules across the entire player journey, Future Anthem harnesses real-time machine learning to onboard and retain customers responsibly.

Trusted by the world’s leading gambling operators and studios – including STS, Betsson, Big Time Gaming, Blueprint Gaming, and Eyecon – Anthem was named Data & AI Partner of the Year at the 2022 EGR B2B Awards and Software Rising Star in 2021. Future Anthem was also selected for the highly coveted Tech Nation Applied AI 3.0 Growth Programme.

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