Trusted by leading global brands
Future Anthem is proud to work with brands across Europe, America and Canada. Our customers include commercial operators such as Flutter, evoke, Betsson, Bet365, Buzz Bingo, as well as regulated lotteries such as BCLC, OLG, Allwyn and LQ.
evoke kick off their most personalised Premier League season utilising Future Anthem
Future Anthem enabled personalised campaigns for evoke’s hugely successful Final One Standing game — driving player acquisition and re-activation for the new season.
With Anthem, evoke were able to:
- Create real-time, precise audiences
- Deliver personalised campaigns based on player success
- Measure campaign effectiveness — from retention to stakes generated
“Anthem's personalised toolkit has enabled Evoke to be fully prepared the new Premier League season, helping us create tailored, real-time player experiences for Final One Standing that will keep users engaged and make the launch a success.”
Tom Stitfall, Head of Sports Product Optimisation, evoke
EveryMatrix generates a 3.5x ROI on bonus spend with Anthem's real-time, AI-driven bonuses
EveryMatrix harnessed Future Anthem’s real-time personalisation to trigger tailored bonus offers for casino players in-session — improving engagement and efficiency across their portfolio.
Utilising EngageSuite, personalised AI-driven bonuses unlocked incremental revenue and increased bonus adoption.
“We have witnessed first-hand how Anthem unlocks new opportunities to drive an increase in engagement, retention and revenues...”
Stian Enger Pettersen, Casino CEO, EveryMatrix
Buzz Bingo increased revenue by 10% by leveraging Future Anthem’s personalisation features
Buzz Group's Chief Product Officer, David Evans said: "Partnering with Future Anthem and leveraging their predictive models to create personalised recommendations and offerings has become a game changer for us."
Learn about the partnership with Godwin Allert & Chris Conroy
BoyleSports is off to a flying start with Anthem after launching personalisation across both Casino and Sports
Future Anthem is generating 800k daily personalised recommendations for BoyleSports.
Early results are fantastic, with personalised recommendations already driving higher player engagement and encouraging more varied gaming experiences.
“Anthem has had a very positive impact, and we look forward to continuing our collaboration with Future Anthem as we drive further engagement across our whole player experience.”
Steve Payne, Gaming Director at BoyleSports
Betsson Group expands Sustainable Play across multiple European markets with Future Anthem
Future Anthem's behavioural intelligence enables Betsson to identify sessions signalling elevated risk and deliver timely, personalised interventions — strengthening responsible gaming at scale across diverse regulated markets.
With Anthem, Betsson were able to:
- Monitor live player behaviour to identify elevated-risk sessions in real time
- Deliver AI-driven, personalised interventions directly into responsible gaming workflows
- Scale proactive player protection across multiple regulated European jurisdictions
“Expanding our use of this technology ensures we're consistently proactive in how we support our players, with the speed and insight needed to make a real impact.”
Eduards Jakubovs, Head of Responsible Gaming at Betsson Group
How Blueprint Operations achieved a 9% stake uplift with personalised retail content
Blueprint Operations harnessed Future Anthem's real-time AI platform to deliver personalised game recommendations across its UK retail estate — driving measurable commercial uplift in the moments that matter.
“What previously took days of analysis now happens almost instantly, enabling our teams to focus on creating the best possible player experience.”
James Fergusson, Director of Product & Sales, Blueprint Operations
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Future Anthem and Casumo Partner to Deliver AI-Driven Content Personalisation
Casumo is live with Future Anthem’s all-in-one personalisation platform, powering personalised content recommendations for players
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BCLC and Anthem partner to establish AI and Data Innovation Hub in Vancouver
The partnership will create dedicated specialist team to develop and deploy AI to improve player experiences across gaming products and channels
Anthem supports Betsson Group by personalising player experiences
Through the use of Future Anthem’s real-time AI platform, Betsson Group uses the power of personalisation and risk monitoring to champion the way forward with safe player experiences
Powering personalisation for everyone
We deliver personalised player experiences at scale in under 100 milliseconds, enabling operators to act in the moment and drive sustainable growth.
"Partnering with Future Anthem has become a game changer for us.”
David Evans, Chief Product Officer, Buzz Group