Every player. Every moment. Made personal.
Future Anthem’s real-time AI platform powers personalisation for everyone
Content Recommendations
Deliver personalised content for every player, increasing engagement, retention and revenue across casino and sports.
Get started via our partners
Real-Time Experiences
Increase player retention with real-time, AI-driven bonuses tailored to individual player behaviour.
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Dynamic Audiences
Delivering real-time personalised audiences that keep marketing relevant, resonant, and rewarding.
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Case study
EveryMatrix generates a 3.5x ROI on bonus spend with Anthem's real-time, AI-driven bonuses
EveryMatrix harnessed Future Anthem’s real-time personalisation to trigger tailored bonus offers for casino players in-session — improving engagement and efficiency across their portfolio.
Utilising EngageSuite, personalised AI-driven bonuses unlocked incremental revenue and increased bonus adoption.
“We have witnessed first-hand how Anthem unlocks new opportunities to drive an increase in engagement, retention and revenues...”
Stian Enger Pettersen, Casino CEO, EveryMatrix
AI Masterclass Sessions
Dive into the race to real-time personalisation as Future Anthem and industry leaders showcase AI strategies, live demos, practical applications and proven results that are shaping the future of player experiences
Deliver experiences that players enjoy
In a complex world where timing is everything, Future Anthem gives you the clarity, confidence, and capability to act in the moment.
3-6x
ROI on bonus spend
Across 15+ brands
5-8%
Increase in NGR
Across 10+ live clients
18-20%
Increase in retention
Across global operators
10x
Personalised campaigns
For leading UK operator
"Future Anthem have enabled our teams to rapidly test new ideas...”
Matt Baulk, Head of Personalisation, Evoke
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Frequently Asked Questions
Future Anthem combines advanced machine learning, AI and data science with deep gaming expertise to create personalised experiences in the moments that matter.
What data is required?
To power the platform, we require access to your betting transaction history. Additional data may be required depending on the features you select and the partners you work with.
Who do you work with?
Future Anthem is trusted by leading global gaming brands including BCLC, Betsson, Blueprint, Buzz Bingo, evoke and Playtech. Visit the Customers page to explore their success stories.
Is my data secure?
Yes. Future Anthem is hosted on AWS, using enterprise-grade infrastructure and robust security controls. All data is anonymised and stored in secure environments.
How does pricing work?
Anthem is priced affordably, according to data volume, giving operators of all sizes the flexibility to unlock value quickly. This will be outlined during a demo.
Can I see a demo?
Yes. You can see Anthem in action and explore how it delivers value for your players. Use this form to book a 30-minute walkthrough.
How quickly can we go live?
Timelines typically start from 8–10 weeks, but can vary depending on the modules you choose and your integration needs.
Powering personalisation for everyone
We deliver personalised player experiences at scale in under 100 milliseconds, enabling operators to act in the moment and drive sustainable growth.
"Partnering with Future Anthem has become a game changer for us.”
David Evans, Chief Product Officer, Buzz Group