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AI Masterclasses at ICE
Access recordings of all five Future Anthem AI Masterclass sessions at ICE Barcelona 2026 – on demand.
Recap the unmissable strategies, demos and practical applications from leading operators and studios about using real-time AI to deliver personalisation that makes every moment matter.
Powering The First Personalised World Cup with Real-Time AI
Discover how operators can use AI to personalise player experiences, maximise engagement and prepare for major events such as the FIFA World Cup.
Inside the First Unified AI Platform: Built for Real-Time Personalisation
Join us for a first look as we unveil the new Future Anthem Platform - the scalable backbone of enterprise-grade personalisation.
Beyond Netflix: Redefining Content Personalisation in Gaming
A focused panel and Q&A on operationalising recommendation engines, measuring ROI and scaling personalisation.
The End of Blanket Awards: Bonus Efficiently with Real-Time AI
Hear from industry experts on the impacts of real-time personalisation and why bonus efficiency will be a critical lever as operators navigate budget pressures.
Subject: Most emails are boring. Have you heard about real-time, dynamic marketing?
Join an engaging panel focused on outlining clear frameworks for activating AI-driven personalisation within existing martech ecosystems.
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