Anthem Personalise provides a fast and flexible approach to personalise game recommendations and player promotions. Based on optimal player journeys, consistent game meta-data and individual player-game experience, our machine learning models help you offer the best entertainment choices for your players.
Built on Anthemetrics AI, Anthem Personalise helps game studios and operators to optimise their game performance and increase their player retention to improve the player experience for everyone.
Leading high-street bookmaker Betfred has engaged Future Anthem as an AI & Game Data Science partner to bring additional real time utility and insights to its online gaming channel on Betfred.com. The partnership will allow Betfred to continue innovating by utilizing its data to improve its player experience.
In a competitive marketplace, using Game Data Science to optimise your games is key to engaging and retaining players effectively and responsibly.
Listen closely to game data and you can compose the perfect plan to improve the player experience for all.