Anthem Personalise
Making game recommendations and player promotions personal
Anthem Personalise provides a fast and flexible approach to personalise game recommendations and player promotions. Based on optimal player journeys, consistent game meta-data and individual player-game experience, our machine learning models help you offer the best entertainment choices for your players.
Built on Anthemetrics AI, Anthem Personalise helps game studios and operators to optimise their game performance and increase their player retention to improve the player experience for everyone.
Practical AI
Our Game Data Science products are designed to operate efficiently and simply, either in real time or in sync with your operations
Players 1-2-1
Personalise player interactions with player level recommendation feeds (batch or in real time)
Early Lifecycle
Identify best game sequences to maximise player activation
Cold Start Solutions
Works for new players but also new game suppliers
In-Game Engagement
Predict player exit and intervene with recommended retention actions
Commercial Focus
Considers conversion, retention and game royalty
Bonus Optimisation
Target bonus offers at a player and game level to optimise campaign budget ROI
Press Release
Betfred partners with Game Data & AI specialist Future Anthem to enhance the gaming experience for its players
Leading high-street bookmaker Betfred has engaged Future Anthem as an AI & Game Data Science partner to bring additional real time utility and insights to its online gaming channel on Betfred.com. The partnership will allow Betfred to continue innovating by utilizing its data to improve its player experience.
FREE GUIDE
7 Ways to Get More from Your Casino Games
In a competitive marketplace, using Game Data Science to optimise your games is key to engaging and retaining players effectively and responsibly.
Listen closely to game data and you can compose the perfect plan to improve the player experience for all.
Your journey starts here
Learn how to amplify your players' experience
See how simple it is to embrace Game Data Science to achieve amazing outcomes.
Speak to an expert today to learn why Future Anthem is so much more than just AI.
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